creative marketing for purpose-driven brands & impact ventures
Martina Novakova is a creative marketing expert with more than ten years of experience. She primarily collaborates with responsible initiatives to help them develop comprehensive strategies and implement forward-thinking ideas. As a multidisciplinary creative with a strong business background, Martina embraces the unconventionally diverse nature of her work to continually elevate her distinct skillset to the next level.
featured projects
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featured projects .
Fair Wear Foundation
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filming video footage of two interviews and editing it into a short video about the RVO project, including a teaser edit
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filming an interview and editing it into a short video about the HAKRO business case
RethinkRebels
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drafting a comprehensive marketing strategy for 2023 based on the RR goals, analytics, trends and budget
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coordinating the marketing department and content based on the agreed marketing strategy
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managing the launch of the RethinkRebels Academy, including the CSRD webinar, email marketing and launch event at the New Optimist factory in Amsterdam
Kuyichi x MUMSTER
Studio Selles
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filming and editing three campaign videos (1 horizontal, 2 vertical) in NYC
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coordinating Kuyichi campaign shoot on several dates, including moodboard, research of locations and props
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capturing and editing 30 behind-the-scenes photos of the Kuyichi campaign shoot
TOAIE
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filming video footage and editing it into a short documentary film about TOAIE jewellery artisans based in the Bogota and Putumayo region, Columbia
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capturing and editing 50 photos of the pop-up opening, highlighting all conscious brands participating in the pop-up
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capturing and editing 10 photos of TOAIE earrings
Palanta
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drafting a comprehensive marketing strategy based on the Palanta goals, analytics, trends and budget
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coordinating marketing and content based on the agreed strategy, including website and social media management
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managing the second-anniversary campaign, including the Palanta magazine, campaign shoot and anniversary party
featured projects
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featured projects .
services
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consulting on your business, marketing, and creative strategy based on product-market fit, value propositions, go-to-market strategy, KPIs, target audience and brand identity
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leading and coordinating your marketing activities, content planning, social media or specific campaign
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capturing and editing visuals of your next campaign, event, or interview
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drafting and composing bespoke copy for your campaign, social media, website or magazine
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managing and coordinating a specific project, photo/video shoot, or assisting during production
worked with
Open Supply Hub
RethinkRebels
MUMSTER
Fair Wear Foundation
COSH!
Remake
New Optimist
Kuyichi
TRIO Energy
State of Fashion
OJAI
ENSO Vintage
Lisa Marin
Studio Selles
Billie Wonder
Circularise
Lisa Goes Vegan
YoungYarn
Rhea
HAKRO
The Collection One
EVERLESS
Cradle2Cradle
hessnatur
The Swapshop
MYoMY
Any Jewelry
PastBook